While some publishers may not respond simply because they're not interested, others may actually forget it. That's why it's important to always send a follow-up email, unless otherwise stated on your website. Write long and engaging content (at least 1000 words) Divide the text into small, easy-to-digest paragraphs According to a SEMrush study, 53% of digital marketers say that blogging as guests (or posting as guests) is, in fact, the most effective way to create a backlink profile. It's important that you write for sites related to your brand.
Get in touch with credible blogs and submit an idea for guest posting. Obviously, customers and potential customers are more important to the company and can be influenced by guest blogs, but the right attribution can be a challenge. Guest posts are valuable tools for reputation marketing and reputation management for several reasons, such as getting your brand mentioned or occupying the results of brand search queries. Be sure to always read the site's guidelines for guest blogging to ensure that your proposal includes all the necessary elements.
Most guest posts are 500 to 1000 words long, but people like Neil Patel say they should be much longer. Your guest blogging strategy doesn't have to be restricted to websites that specialize only in sneakers and sunglasses. Just because you're writing a guest post doesn't give you the authority to make decisions for that brand. If you've been writing guest posts for a while, but haven't seen an increase in website traffic, you might want to re-evaluate the websites you're writing for.
That's why I wanted to create this complete guide to guest blogging that anyone, in any industry, can start using right away. Now that we've covered that, let's dive into each step of the guest blog creation process if you want to become a successful guest blogger for major publications. For example, I wrote a guest post for Zapier about how to increase website speed, which I constantly link to from other guest posts whenever I can. Since I mentioned how to prioritize opportunities based on domain authority and spam score, I think it's important to analyze the SEO aspect of guest blogs.
As a result, more people will see your post as a guest, which increases the chances of you getting more traffic to your own site. Just because you've had success with a website doesn't mean that it has to be the only site where you contribute guest posts.
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